Ajay Kumar

About Ajay Kumar

Results-driven Digital Marketing Specialist with a robust foundation in SEO, social media strategy, content creation, and online advertising. Proficient in leveraging tools like Google Analytics, Google Ads, WordPress, and Yoast SEO to deliver measurable improvements in brand visibility, organic traffic, and ROI.With expertise in on-page and off-page SEO, I specialize in optimizing websites for search engines by conducting thorough keyword research, crafting compelling meta descriptions, and implementing strategic backlink-building campaigns. Skilled in data analysis and tracking performance metrics to refine digital strategies, ensuring business goals are met. As a certified professional in digital marketing, I possess hands-on experience designing and executing PPC campaigns, managing social media platforms, and creating engaging, high-performing content tailored to specific audiences.Additionally, my background in procurement and logistics management equips me with a unique perspective in managing resources and optimizing operational workflows for efficiency and cost-effectiveness. This combination of marketing acumen and operational expertise allows me to approach challenges holistically, delivering value across the business spectrum.Key HighlightsSEO Expertise: Mastery of tools like Google Keyword Planner, Ahrefs, and Semrush for conducting in-depth keyword research and competitor analysis.Content Optimization: Skilled in crafting SEO-friendly content, blogs, and landing pages to boost search engine rankings and enhance user engagement.Digital Advertising: Proven ability to run successful Meta Ads, Google Ads, and PPC campaigns that drive qualified leads and conversions.Social Media Management: Adept at creating data-driven social media strategies that increase follower engagement and brand awareness on platforms like Instagram, Facebook, LinkedIn, and Twitter.Website Development: Experienced in building and customizing WordPress websites, optimizing site structure, and ensuring seamless user experience (UX) design.

Experience

1. Key Account Manager

   Zomato

   Jan 2025 — Present · Kurnool, IN

   contributing to the growth and success of this incredible platform while building strong relationships with our partners.

Education

• Lovely Professional University

  Bachelor of Agriculture , Business Administration and Management, General

• Lovely Professional University

  Master of Business Administration - MBA, ABM

• University of Mysore

  Bsc, Agriculture, Agriculture Operations, and Related Sciences

  2018 — 2022

• Sri Chaitanya Junior College, Hydernagar

  Bi.p.c, Science