Ajay Kumar
Digital Analytics Consultant(Adobe analytics/launch/implementaion web sdk/reporting & Google analytics/GA4/GTM/LookerStudio)Former Hanes/Analog Devices Employee
- Role
- Data Operations Lead - Tagging Specs Implementation Specialist at Cvs Pharmacy
- Location
- Woonsocket, RI, US
- LinkedIn followers
- 500 followers
About Ajay Kumar
Living in USA from past 11years! As an Analytics Developer/Analyst at CVS Pharmacy, I leverage my expertise in web analytics tagging implementation and data visualization to drive business growth and optimization. With a Master\'s degree in Computer Science and over 11years of experience in the field, I have developed a strong proficiency in Adobe Launch, Google Analytics, and web SDK implementation.In my current role, I work on dashboarding and visualization of data, CJA reporting, and bug fixing for various websites. I also create SDR documents and participate in release calls, testing, and issue resolution. Previously, I worked as a Digital Analytics Consultant at Analog Devices and an IT Analyst/Analytics Consultant at MGM Resorts International, where I designed, implemented, and reported on analytics tracking for digital platforms, including web and mobile apps. My goal is to use data-driven insights to enhance user experience and business performance.Key skills : Adobe launch, Adobe analytics, CJA, web sdk, GTM, GA360, GA4, Sql, looker studio, GA4 reporting
Experience
Data Operations Lead - Tagging Specs Implementation Specialist
May 2025 — Present · Woonsocket, RI, US
Worked for Data Operations Team - Martech and Adtech, across the companies various websites and Mobile applications. Worked cross functionally with the Analytics, Engineering, Tag Management, and Product teams to build, deliver, and maintain tag specs. Being in a technical position, Written technical documentation for web analytics, marketing analytics, and cx analytics tools. As the Data Operations Lead, responsible for the entire tagging process, implementing analytics tags, and end to end implementation of Adobe Analytics.
Education
Ramachandra College of Engineering RCEE
Bachelors
2010 — 2014
University of Central Missouri
Master's degree, Computer Science
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