Ajay Bedarkar
Business Head | General Manager - Marketing & Sales | P&L Responsibility | Strategy
- Role
- Business Head General Manager - Marketing & Sales at SUN PHARMA
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Ajay Bedarkar
Pharmaceutical & Healthcare professional with over 20 years of experience.Passionate about Brand Building & Improving Patient OutcomesBusiness Head | Marketing & Sales with P&L responsibility for one of the largest CVD team of Sun PharmaExposure to handling brands in chronic & acute therapy portfolioCore Strengths-Brand Building | Strategy | Planning | Sales Management | Therapy Shaping | Improving Patient Outcomes | KOL Engagement | Digital Outreach | I am responsible for shaping the BU strategy to gain market share in the competitive CVD segment & specialty prescriptions. Undertake strategic tasks like Revenue & Expense planning, P&L management, collaborate with various cross function teams for smooth functioning of the business. Oversee brand strategies, Optimize revenue outcomes, Evaluate new opportunities.To grow sales faster than the cost, cost lesser than the profits & profits faster than the sales I aspire to be a part of the Global Marketing | Strategy | Market Access | COE | Medical Devices | Health Tech teams to use my learnings & expertise on a larger canvas and gain diverse multi-cultural exposure
Experience
Business Head General Manager - Marketing & Sales
May 2022 — Present · Mumbai, IN
Business Head with P&L responsibility driving the Marketing & Sales function for a cardiovascular & diabetes teamDevelop and monitor Marketing & Sales strategy to drive a profitable growth with increased market shareOversee brand strategies and drive key brand market share & prescription share increaseImplement best in-class marketing & sales practices with a drive for innovation Inspire & lead the team to deliver consistent superior outcomes Evaluate market opportunity for new innovative therapies
Education
M.G.V's College of Pharmacy
Bachelor of Pharmacy (B.Pharm.), Pharmacy
1998 — 2002
Institute of Management & Research, Pune
Master of Business Administration (M.B.A.), Marketing
2003 — 2005
Skills
- Pharmaceutical Sales
- Pharmaceutics
- Market Access
- Sales Operations
- Regulatory Affairs
- Strategy
- Diabetes
- Product Management
- Product Launch
- Brand Management
- Competitive Intelligence
- Marketing Strategy
- Market Analysis
- Antibacterial
- Sales Effectiveness
- Pharmaceutical Industry
- Market Research
- International Marketing
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