Aiswarya Perera

About Aiswarya Perera

Art and teaching, particularly children with special needs, have always been a passion of mine. Whether it was dancing or graphic design, the arts have always been at the intersection where I’m able to help people learn, grow, and support each other in becoming better versions of themselves. Early in my professional career I focused on early childhood education and sociology. Since then, I have become a business owner with an interest in studying and being involved in the development, structure, and functioning of human society, particularly as it relates to finding ways to bring more happy moments and memories into a person’s or family’s life. Just as children can bring joy to the family members they also depend on, in a similar fashion, puppies are furry family members that also depend on us to help them learn, grow, and have healthy lives. Today, I apply my prior teaching and caregiving experience to running our family-owned business, as I manage our social media strategy, account management and customer engagement. I work very closely with current and prospective clients nationally, sharing their puppy-family experiences, including creating feature stories, launching contest and campaigns, addressing any questions as well as teaching them helpful puppy facts to seamlessly integrate their furry family member into their home. As Co-Founder & Chief Marketing Officer of Central Park Puppies, my focus on Marketing & Community Outreach allows me to combine my love of creativity, education, and people by “bringing puppies and families together to foster happy memories.” For more about my passion for pups, follow us on Instagram at @centralpups or our hashtags #centralparkpuppies #centralpups #pups #FREEdelivery #safedelivery #bringingjoy #fosterhappymemories.

Experience

1. Co-founder & Chief Marketing Officer

   Central Park Puppies

   Jan 2018 — Present · Yonkers, NY, US

   As Co-Founder & Chief Managing Officer, I work closely with my fellow Co-Founder in the development and implementation of short-term and long-term strategic marketing plans, branding, and community outreach. Responsible for highlighting the vision, mission and purpose of Central Park Puppies by ensuring an integrated multimedia communications approach that advances brand identity, broadens awareness of services and increases visibility across key stakeholder audiences, including showcasing the stories of puppies and their families. Of key importance is building and maintaining meaningful community relations through social and print media opportunities, community organizing, advocacy, events, and business relationships. This is accomplished by working with staff, collaborators, and contractors to develop and implement social networking strategies, develop content, and monitor and respond to inquiries.

Education

• Queens College

  Master's degree, Special Education and Teaching

  2012 — 2014

• Queens College

  Bachelor of Education - BEd, Early Childhood/Elementary Education & Sociology

  2008 — 2012