Aishwarya Rajput
Strategy Consultant @ IBM | MBA in International Business | Digital Scrapbook for everything professional
- Role
- Strategy Consultant at IBM
- Location
- Pune District, MH, IN
- LinkedIn followers
- 500 followers
About Aishwarya Rajput
Strategy Consultant | Marketing Enthusiast | Business Transformation | Value-Driven…
Experience
Strategy Consultant
Aug 2023 — Present · Pune, IN
Coordinated the Business Value Realization track, delivering approximately INR 800Mn in annual benefits for the client through IBM-delivered projects.• Contributed to a key project that enhanced the client’s eSIM offering, increasing customer adoption by 53% and reducing activation time by over 95%, optimizing demand management and order fulfillment.• Recognized with the Most Value Adding Team Award and Appreciation for Excellence by the client and IBM for outstanding contributions to business analysis and value engineering.• Analyzed post-production metrics for 25+ demands, synthesizing large data sets into actionable insights and presenting findings to the EVP and executive steering committees.• Proposed marketing and digital initiatives to provide seamless and engaging website experiences; recommendations received commendation from the Chief Digital Officer (CDO).• Delivered recommendations for the Utility Bill Payment Go-to-Market strategy, which were implemented and are now live.• Developed an Enterprise Business Digital Roadmap, conducting end-to-end process analysis from lead generation to customer management, identifying gaps, and formulating strategies for customer acquisition and retention along with new prospective offerings.• Collaborated with stakeholders as a Business Analyst, gathering requirements for 50+ business demands and creating 40+ Jira stories, ensuring alignment with business goals and seamless execution.• Provided actionable insights for enterprise website improvements to enhance customer experience and digital journeys, earning appreciation from the VP of Marketing and adoption for execution.• Collaborated on 10+ benchmarking projects for a leading Indian Telecom client, conducting gap assessments and risk analyses to identify opportunities and deliver business solutions.• Recommended email template and verbiage changes to improve communication effectiveness with customers.
Education
Delhi Public School, Varanasi
Commerce with Maths
Institute of Management Studies, Banaras Hindu University
Master of Business Administration - MBA, International Business
Kamala Nehru College, University of Delhi
Bachelor of Commerce - BCom, Marketing & Advertising
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