Aishwarya Gupta

About Aishwarya Gupta

Strategy builds brands. Insights shape narratives. Execution drives impact. With 14+ years of experience across fintech, consumer tech, BFSI, D2C, and content, I bring a unique blend of brand thinking, data-backed strategy, and social-first execution. My work spans across India, the US, Brazil, and APAC, where I have led cross-functional teams to build and scale digital-first brands that drive long-term business outcomes. I’ve led brand transformations and marquee campaigns for Angel One, Upstox, Paytm Money, and TikTok. From campaign launches to IPL (2021, 2022, 2023, 2024, 2025) and T20 World Cup sponsorships, from creator-led activations to award-winning digital storytelling, I have helped brands drive TOM, consideration, and measurable growth. My core strengths include- Brand and Content Strategy - Social-First and Integrated Campaigns (TVC, DVC, Influencer)- Performance and Growth Marketing - Paid Media Planning (TV, Digital, Programmatic)- Consumer Research and Segmentation BHT, U&A, VOC Panels)- Creative Direction and Content Ecosystems - ORM and Reputation Management - Team Leadership, Process Governance, and Agency Management I enjoy working at the intersection of storytelling, insights, and scale. Outside work, I’m passionate about fitness, running, yoga, exploring new cultures and cuisines, and trekking in the mountains. I love meeting new people, learning from different perspectives, and finding new ways to challenge my creativity.

Experience

1. Chief Marketing Officer

   Jainam

   Oct 2025 — Present

   Brand | Media | PR | Social | Content | Design | Events and Activations | CMBI

Education

• Dr. A.P.J. Abdul Kalam Technical University

  Master of Business Administration (MBA)

  2011 — 2013

• CCS (Chaudhary Charan Singh)University

  Bachelor of Commerce - BCom

  2008 — 2011

• Kendriya Vidyalaya

  12th

  2007 — 2008

Skills

• Sales Management
• Advertising
• Sales
• Online Marketing
• Team Management
• Channel Partners
• Key Account Management
• Strategic Planning
• Management
• Team Building
• New Business Development
• Product Marketing
• Merchandising
• Brand Awareness
• Business Planning
• Public Relations
• Business Strategy
• Customer Insight
• Conceptualizer
• Competitive Analysis
• Market Research
• Direct Marketing
• International Business
• Media Buying
• Sales Operations
• Fmcg
• Business Development
• Market Planning
• Digital Marketing
• Marketing Research
• Distributed Team Management
• Program Management
• Marketing
• Brand Strategy
• Brand Management
• Marketing Strategy
• Media Planning
• Radio Advertising
• Negotiation
• Marketing Management