Aishwarya Singh
Performance Marketing Strategist | Google Ads & Facebook Ads Expert | Specializing in Funnels, Automation, and Brand Growth
- Role
- Senior Meta Marketing Strategist at Wipro
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Aishwarya Singh
I craft marketing that feels genuinely human—guided by insight, creativity, and clear…
Experience
Senior Meta Marketing Strategist
Jan 2025 — Present · Gurugram, IN
Meta Marketing Specialist - Working in partnership with Meta to help businesses improve their advertising on Facebook and Instagram- Managing 50+ clients with high-budget ad spends, driving consistent results- Handling clients spending $50K monthly, ensuring improved performance- Providing guidance on ad targeting, creative strategy, and budget optimization- Analyzing campaign performance to boost results and maximize return on investment- Optimizing campaigns by resolving issues like learning limited, auction overlap, and ad fatigue- Conducting A/B testing to refine audience targeting, creatives, and bidding strategies- Increased ROI by improving ad relevance and reducing cost per acquisition- Delivering data-driven insights and actionable recommendations to clients- Creating detailed performance reports to identify growth opportunities- Addressing campaign challenges, including delivery, budget pacing, and underperformance.
Education
Bennett University
Master of Business Administration - MBA, Business Administration and Management, General
2018 — 2020
Banaras Hindu University, Banaras
Banaras Hindu University, Bachelor of Arts in Economics ( Hons)
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