Aisha E. Quiñones
Senior Sports Editor | Founder of The Quiñones Foundation | Athlete Representation
- Role
- Senior Publishing Editor at Legend
- Location
- Fort Lauderdale, FL, US
- LinkedIn followers
- 500 followers
About Aisha E. Quiñones
A seasoned sports media professional and proud alumna of St. John’s University’s rigorous…
Experience
Senior Publishing Editor
Dec 2024 — Present · US
Content Strategy & Development: Define and implement the editorial strategy for sports betting content, ensuring alignment with the company’s goals and audience interests. Develop a content calendar that highlights major sporting events, betting trends, and key user needs.• Content Quality & Accuracy: Oversee and ensure the accuracy, clarity, and integrity of all published materials, with a sharp focus on sports statistics, betting odds, and other relevant data.• Team Leadership & Collaboration: Manage and mentor a team of editors, writers, and content producers, providing guidance on best practices, editorial standards, and content optimization. Collaborate with other departments (e.g, marketing, data analysts, product teams) to ensure alignment and timely content delivery.• Editorial Excellence: Review and edit high-quality sports betting articles, guides, match previews, betting odds updates, and other content, ensuring it adheres to editorial guidelines and maintains a consistent voice and tone.• SEO & Engagement: Implement SEO best practices to ensure content ranks well in search engines and meets user intent. Use analytics to monitor content performance, optimize engagement, and refine editorial tactics.• Industry Expertise: Stay up-to-date with sports betting trends, odds changes, legal developments, and market shifts, bringing insights into content creation to maintain the platform\'s competitive edge.• Brand Voice & Tone: Maintain and evolve the voice of the brand across all editorial materials, ensuring it resonates with sports bettors of varying expertise, from novices to seasoned pros.• Risk & Compliance: Work closely with legal and compliance teams to ensure all content adheres to industry regulations, ensuring that any responsible gambling messaging is clearly communicated.
Education
Saint John's University
Bachelor of Science (B.S.)
2012 — 2016
The New School
Master of Arts - MA
2018 — 2020
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