Ainsley Creamer
NFL Experiential Marketing at Verizon
- Role
- Senior Manager, Experiential at Verizon
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
Experience
Senior Manager, Experiential
Feb 2024 — Present · New York, NY, US
Managed high-stakes, cross-enterprise hospitality programs for the Super Bowl, coordinating across multiple business units and customer types - Spearheaded the creation and logistics for House of Verizon (Super Bowl LX), a breakthrough consumer experience focused on culture, music, and fashion that served as a central hub for cross-enterprise hosting and generated significant media attribution- Secured and managed exclusive, money-can\'t-buy access experiences for customers and prospects at tentpole events, including a VIP viewing deck at the NFL Draft and an in-stadium ”hot seat suite upgrade” at the NHL Stadium Series- Optimized NFL partnership deal points, actively working with teams to level up customer access and establish Verizon as a key, inventive partner in new stadium developments- Oversaw multi-million dollar asset development and fulfillment across all NFL signage, ensuring brand compliance and delivery of Access, Network, and promotional animations- Collaborated with stakeholders to define project scopes, ensuring alignment with business needs and timelines- Led strategic planning and on-site execution for all major Verizon Up sports activations across NFL, NBA, and NHL portfolios, including 15+ tentpole events- Led the strategic planning and execution of a national NFL Tailgate Tour, managing a new agency, developing creative assets, overseeing logistics, and managing the on-site experience across 23 NFL teams to highlight the Sunday Ticket offer- Drove significant broadband growth and lead generation by integrating Fixed Wireless Access (FWA) Loop Qual (LQA) experiences, consistently improving upon prior-year results- Improved event outcomes by identifying and resolving critical issues, including catching errors in reporting and proactively troubleshooting on-site activation issues
Education
Drexel University
Master of Science (MS), Communication- Public Relations
2015 — 2018
Penn State University
Bachelor of Arts (B.A.), History, Geography
2009 — 2013
Skills
- Teamwork
- Ap Style
- Team Management
- People Skills
- Social Media Marketing
- Powerpoint
- Microsoft Excel
- Childcare
- Social Networking
- Google Analytics
- Event Planning
- Leadership
- Corporate Communications
- Proposal Writing
- Public Speaking
- Crisis Intervention
- Philanthropy
- Microsoft Office
- Social Media Development
- Tumblr
- Email Marketing
- Editing
- Nonprofits
- History
- Geography
- Customer Service
- Marketing
- Public Relations
- Social Media
- Communications Planning
- Blogging
- Press Releases
- Research
- Writing
- Microsoft Word
- Event Management
- Google Alerts
- Fundraising
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