Aiden Hirshfield
Ux Research Manager @Sorenson Communications
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WORK HISTORY
Ux Research Manager @Sorenson Communications
EDUCATION
Fielding Graduate University
Master's degree, Media Psychology
Santa Barbara City College
Bachelor's degree (transferred) , Cinematography and Film/Video Production
Fielding Graduate University
Master's degree, Psychology
Fielding Graduate University
PhD in Media Psychology, Psychology
California State University, Northridge
Bachelor's degree, Film/Cinema/Video Studies
Los Angeles Pierce College
Bachelor's degree (transferred) , Film/Cinema/Video Studies
ABOUT AIDEN HIRSHFIELD
I’m a research leader with 10+ years of experience spanning customer strategy, product development, marketing, and human-centered UX design. My background in media psychology helps me dig deep into how people relate to technology, and understand how that motivates their unique attitudes and behaviors. I’m known for leading with empathy, inclusivity, and a people-first mindset; whether I’m mentoring researchers, facilitating a focus group, or advocating for organizational change. As a trained educator and a queer scholar, DEI isn’t a buzzword for me, it’s foundational to how I build teams, lead research, and drive impact.Core skills:• User & Customer experience strategy• Research operations • Product development • Human-centered design thinking • Team development • Public speaking • Media Psychology of Generative AI
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