Arihara Sudhan

B2B Content Strategist | Content Strategy Consultant | Content Marketing | On-Page SEO | Digital Media

Role
Head of Content at Next 99
Location
Chennai, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Arihara Sudhan

As the Head of Content, this is what my daily day would look like 1. Keyword research and allocation of topics to my content team. Managing content optimization and management tools 3. Leading a six-member content team who write for six sites ( Healthcare Niche) 3. Editing, Quality Checking the content, and sending it for publishing. Supercharging the content based on certain metrics. Fitting in On-page SEO attributes to the content. But do you know what I focus on while I work on the responsibilities mentioned above? Whether my keyword research answer users\' intent and queries- Google Hummingbird update, of course. How much value and depth could my, and my team\'s content add? Am I reflecting the Google E-A-T expectations to provide quality content? That is how I am able to drive my content team to create high-quality, relevant content that drives a total of 1.3 million ORGANIC traffic per month. All I think and act on is how to make the content a business asset - Be it B2B, B2C, or SaaS.

Experience

  1. Head of Content

    Next 99

    Sep 2020 — Present · Fort Myers, FL, US

    Product Owner of drugtestpanels.com\\\\n2. Managing 6 medical niche websites and boosting their organic traffic only through content and on-page SEO.\\\\n3. Making content as a business asset.\\\\n4. Managing content management tools and its efficacy - Inlinks, Workello, Clearscope, Storychief\\\\n5. Content Operations Framework.

Education

  • Ceoa Matric HR Sec School

    Higher Secondary, Biology, Maths, First Grade

    2010 — 2012

  • Ceoa Matric HR Sec School

    SSLC, Biology, General, First Class

    2009 — 2010

  • Thiagaraja Arts and Science College.

    Bsc Mathematics

    2012 — 2015

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Arihara Sudhan — Head of Content at Next 99 in Chennai, IN | Unifers