Murat Koksal
Brand Marketing @trivago
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WORK HISTORY
Brand Marketing @trivago
Düsseldorf, DE
EDUCATION
Nova School of Business and Economics
International MBA Module
National University of Singapore
International MBA Module
Bilkent University
Bachelor's degree, Business Administration
WHU – Otto Beisheim School of Management
Master of Business Administration - MBA
Northwestern University - Kellogg School of Management
International MBA Module
SKILLS
ABOUT MURAT KOKSAL
Over the past decade with Turkish Airlines, I\'ve transitioned from an HQ associate role to a manager leading the marketing and sales team in Venice and orchestrated cross-functional teams in Burkina Faso as a Country Manager. At HQ, I gained expertise in aviation strategy and destination marketing. In Venice, I blended Italian business culture with dynamic marketing and sales principles. In Burkina Faso, I tapped into the West African travel market, reinforcing Turkish Airlines’ global flight network by managing a 10M+ USD annual turnover.My transition to doing my MBA at WHU was about leveraging my industry expertise with one of the best Business Schools in Europe. Following my graduation, I joined the Trivago marketing division, where I focus on brand media buying, driving strategic investments in global TV campaigns to scale awareness and performance. This role allows me to apply my international marketing background in a highly data-driven, tech-enabled environment. I\'m eager to keep tackling new challenges in the travel and tech industry.
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