Ahmed Patanwala

About Ahmed Patanwala

I am a Senior PM operating at a Group product manager scale with 13+ years of experience. My core focus is Payments, Customer Retention and Martech - specifically, solving the problem of how to turn one-time transactional users into frequent, loyal customers.Currently, I lead the Payments and Customer Retention charters at BookMyShow (100mn+ MAU).I define the roadmap and strategy for both the Payments and Retention verticals. I lead a cross-functional team of 30+ members (Engineering, Design, Data) and directly manage 2 Product Managers, mentoring them via a structured 8-point competency framework focused on Ownership, Structured Thinking, and Bias for Action.I own the P&L for BookMyShow Club. I built this subscription program from scratch (0-to-1) and scaled it to 1.5M+ members, achieving a ~60% renewal rate and ₹XX Cr+ ARR.On the Payments side, I led the overhaul of our checkout and offers engine. By optimizing the funnel and personalizing payment options, we improved conversion rates by 15%, delivering ₹XX Cr+ in annual revenue impact.I drive product strategy through monthly customer deep-dives, direct user interviews, and rigorous dogfooding sessions to validate behaviors before building.I am objective in my approach. I enforce strict A/B experimentation (Statsig) for every major product decision to eliminate human bias and ensure we only ship what moves metrics.Distinct from my consumer work, I led BookMyShow’s international expansion via a B2B2C platform model. I launched the Singapore vertical, capturing 5% market share in Year 1 by integrating with super-apps (Grab) and 200+ cinema chains.Prior to BookMyShow, I was the Product Lead for FieldSense (B2B SaaS), where I drove product-led growth to scale the user base to enterprise users and increased paid conversion by 25%.I started my career as a Software Engineer building enterprise email infrastructure (PostMaster) and as a Quant Analyst in commodities trading. I hold an MBA in Operations and a B.Sc. in Computer Science. This technical background allows me to bridge the gap between business goals and engineering execution.Open to: Group Product Manager and Director roles in Consumer Tech, Fintech, and B2B SaaS.

Experience

1. Senior Product Manager

   BookMyShow

   Apr 2024 — Present · Mumbai, IN

   Charters: Retention, Payments, Checkout Growth, Loyalty, Engagement- Owned P&L for BookMyShow Club; scaled from 0→1 into a ₹10Cr+ ARR business with ~50% renewal and 10M+ memberships sold- Directed company’s first structured pricing track, institutionalized as a decision framework alongside CX and value proposition choices → +23% membership growth and 2× net revenue per member- Scaled Checkout into a growth driver, driving +15% increase in the conversion rate (~15M+ additional transactions annually) and ₹XXCr+ recurring revenue uplift through CX revamps, personalisation of offers and payment methods, with gains compounding as volume scales- Reactivated 16M+ dormant users through lifecycle campaigns, restoring them into active, repeat transactors- Institutionalized an experimentation pipeline (40+ A/Bs annually) as a governance layer for CLTV and retention decisions- Lead 2 PMs and 30+ cross-functional team members (Engineering, Design, data analytics).

Education

• R. D. National College

  Bachelor's degree, Computer Science

  2008 — 2010

• IES Institute of Management

  Master of Business Administration - MBA, Business Administration, Management and Operations

  2013 — 2015

• GrowthX®

  Product & Growth Program, Business Administration and Management, General

Skills

• Team Management
• Lean Six Sigma
• Javascript
• Css
• Java
• J2ee
• Defect Management
• Oracle
• Delivery Management
• Release Management
• Java Enterprise Edition
• Requirement Gathering
• Html
• Business Process Improvement
• Mysql
• Spring Mvc
• Powerpoint
• Microsoft Excel
• Core Java
• Business Analysis
• Business Process Re-Engineering
• Microsoft Sql Server
• Agile Methodology
• Xml
• Project Management
• Android Development
• Resource Allocation
• Sql
• Restful Webservices
• Scrum Team Management
• Quality Management
• Software Development