Ahmad Ansari
Senior Quality Analyst - Product (Voice Bot & Digital Campaign Management) - (LSS- GB)
- Role
- Sr Quality Analyst - Product (Voice Bot & Digital Campaign Management) at Creditas Solutions
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Ahmad Ansari
Experienced Senior Quality Analyst – Product (Voice Bot & Digital Campaign Management) with 4+ years of expertise in Voice Bot operations, product-level quality improvement, and digital campaign management across BFSI clients. Currently leading multi-channel campaigns including Voice Bot, SMS, WhatsApp, and IVR, with strong proficiency in bot script optimization, performance analysis, and reducing latency/hallucination issues. Previously managed extensive QA audits, compliance checks, RCA, and escalation handling, ensuring high-quality standards and accuracy in end-to-end collection processes.
Experience
Sr Quality Analyst - Product (Voice Bot & Digital Campaign Management)
Feb 2025 — Present · Gurugram, IN
Managing end-to-end voice bot campaigns for BFSI to increase call penetration, connect percentage, and customer engagement.•Designing and optimizing voice bot scripts based on client requirements, campaign performance, and compliance guidelines.•Executing and optimizing SMS, WhatsApp, and IVR campaigns, ensuring maximum customer coverage and channel effectiveness.•Analyzing key voice bot performance metrics, including latency, hallucinations, voice accuracy, RPC identification, and call outcomes.•Creating detailed performance and improvement reports for the Voice Bot and outreach campaigns, highlighting improvement areas.•Working closely with product, tech, and client teams to implement flow changes and enhancements in bot behaviour.•Conducting QA audits for voice bot interactions to maintain high accuracy and reduce false triggers, or incorrect responses.•Plan, create, and execute digital outreach campaigns across Voice Bot, SMS, WhatsApp, and IVR channels.•Identify target customer segments and configure campaigns to maximize reach and response.•Track daily campaign performance: penetration, connect rate, RPC, drop-offs, conversions, and success rate.•Implement strategies to increase contractability, response rate, and campaign success.
Education
Dr. APJ Abdul Kalam Technical University Lucknow
Master of Business Administration - MBA, Marketing Human resource
2019 — 2021
Mahatma Gandhi Kashi Vidyapith University, Varanasi
B.Com, International Business/Trade/Commerce
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