Ahindrila Saha
Data Scientist at Amazon Ads | IIT Kharagpur| Georgia Tech
- Role
- Data Scientist at Amazon
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Ahindrila Saha
I am an AI/ML Data Scientist with 7 of experience and a dual degree in Economics and…
Experience
Data Scientist
Aug 2022 — Present · New York, NY, US
Pioneered Production LLM Systems: Deployed the AI-Powered Movie Search Similarity Model (Hackathon Winner) using LLMs & embeddings, projecting a potential 15% uplift in conversion/engagement via semantic matching at scale• Mastered Causal Experimentation: Directed Geo-RCTs and implemented novel test/control matching using K-Means/JS Divergence, boosting experimental efficiency and improving ROI. • Shaped Strategy via Causal Inference: Applied Difference-in-Differences (DiD) and Synthetic Control to validate campaign lift, proving a 32–34% sales increase that directly informed the company’s 2026 Product Strategy.• Standardized Measurement Accuracy: Developed a robust, non-parametric reach methodology, cutting audience underprediction errors from -16% to -3.5% and establishing a new internal accuracy standard• Drove CPG Revenue via Benchmarking: Created the first tree-based clustering model for retail benchmarking, quantifying an average 31.5% sales lift (up to 6x ROAS) for key categories.
Education
Georgia Institute of Technology
Masters, Computational Analytics
Indian Institute of Technology, Kharagpur
Bachlors+Masters, Economics
2013 — 2018
Skills
- Windows
- C
- Programming
- Public Speaking
- R
- Powerpoint
- Microsoft Excel
- Statistical Data Analysis
- Microsoft Office
- Microsoft Word
- Leadership
- Management
- C++
- Solidworks
- Teamwork
- English
- Java
- Research
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