Ahana Singh
Account Planning @ McCann Worldgroup
- Role
- Planning Associate at McCann
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Ahana Singh
I graduated with a degree in Psychology, with concentrations in Business Studies and…
Experience
Planning Associate
Jul 2024 — Present
Conduct consumer, category, and cultural research to uncover actionable insights for brand communication strategies- Work across leading brands such as Hero MotoCorp, Dabur Chyawanprash, Orient Electric, Odonil, Dettol, and Pudin Hara, supporting strategic planning, brand positioning, and campaign development- Lead social listening exercises and digital consumer trend analysis using tools like Pulsar and GWI to strengthen strategy recommendations- Translate consumer interviews, surveys, and research findings into insight-driven campaign concepts and creative briefs- Played a key role in developing Effie Award case submissions for brands like Maggi, Domino’s, Campa, Daawat, Housing, Dabur Chyawanprash, and Bangur Cement — handling AV sourcing, data charting, narrative writing, and submission coordination- Maintain McCann’s internal archive of award-winning case studies, track award calendars, and assist in budgeting for submissions- Collaborate closely with cross-functional teams to align consumer insights with creative outputs, ensuring campaigns are rooted in both strategy and culture.
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.