Abby El-Asmar
Senior Product Marketing Manager - Ai & Emerging Tech @Autodesk
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WORK HISTORY
Senior Product Marketing Manager - Ai & Emerging Tech @Autodesk
Montreal, QC, CA
Senior Product Marketing Manager leading AI and emerging technologies at Autodesk. I own platform-level AI positioning, narrative, and go-to-market strategy. I turn complex AI innovation into clear customer value and scalable adoption across Autodesk\'s 50+ product portfolio.
EDUCATION
Cégep de Saint-Laurent
Bachelor of Technology - BTech, Mechanical Engineering Technology
ABOUT ABBY EL-ASMAR
Hey there! I’m a PMMC™ Certified Product Marketer with 10 years of experience working in various B2B & B2C marketing roles across a range of industries, including robotics, automation, SaaS, and digital platforms.Having founded and led my own startup, I bring hands-on experience working with product, sales, and customer success teams to lead product launches and GTM initiatives.With much of my career spent in fast-paced startups, “wearing multiple hats” is just another day at the office!I specialize in leading product launches, refining product positioning, crafting compelling messaging, and translating technical features into customer value — all while driving creative direction and producing launch assets like videos, social content, and more.
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