Aditi Kothari
Digital Ad tech Professional | GAM, Prebid, Website monetisation, Online Advertising
- Role
- Head of Ad Operations at Goama
- Location
- Indore, MP, IN
- LinkedIn followers
- 500 followers
About Aditi Kothari
As a Customer Success Manager, I manage and optimize the performance of publisher accounts across multiple platforms and formats, such as display, video, and native. I leverage my digital advertising expertise and ad operations skills to provide strategic guidance, troubleshoot issues, and deliver data-driven insights to maximize revenue and retention for my clients.I have over six years of experience in the digital advertising industry, working in various roles such as demand manager, ad tech consultant, ad operations specialist, and programmatic account manager. I have successfully handled all phases of advertising operations, from account setup and campaign management to reporting and analysis. I have also contributed to the growth and development of several online media companies, such as TheSoul Publishing, The Popple, and WittyFeed, by increasing their ad inventory, improving their fill rates, and enhancing their user experience.I hold a Master of Business Administration (MBA) in marketing management from Devi Ahilya Vishwavidyalaya, where I learned the fundamentals of marketing strategy, consumer behavior, and market research. I also have a Bachelor of Engineering (B.E.) in computer science from Sanghvi Institute of Management and Science, where I acquired the technical skills and knowledge to work with various advertising technologies and tools, such as Google Analytics, DFP, and Ad Exchange.I am passionate about the digital advertising industry and its constant evolution and innovation. I enjoy learning new skills and staying updated with the latest trends and best practices. I am also motivated by the challenge and opportunity to help publishers and advertisers achieve their goals and create value for their audiences. I am always looking for ways to improve my performance, expand my network, and advance my career in this dynamic and exciting field.
Experience
Head of Ad Operations
Dec 2023 — Present
Education
Don Bosco Academy
Schooling, Science(Maths)
2000 — 2009
Sanghvi Institute of Management and Science (MCA)
Bachelor of Engineering (B.E.), Computer Science
2010 — 2014
Devi Ahilya Vishwavidyalaya
Master of Business Administration (MBA), marketing management
2014 — 2016
Don Bosco Academy
Higher secondary, PCM
2008 — 2009
Saraswati Vidhya Niketan
primary school, Primary school education
1995 — 2000
Skills
- Research
- Presentation Skills
- Events Coordination
- Google Analytics
- Editing
- Microsoft Powerpoint
- Management
- Sql
- Business Development
- Teamwork
- Team Management
- Basic Html
- Microsoft Office
- Leadership
- Teaching
- Photography
- Dfp Reports
- Marketing Strategy
- Presentation Design
- Mysql
- Customer Service
- Strategic Planning
- Html
- Microsoft Word
- Public Speaking
- Windows
- Marketing
- Public Relations
- Chess
- Business Strategy
- Typing
- English
- Event Planning
- Powerpoint
- Microsoft Excel
- Table Tennis
- Social Media
- Budgets
- Doubleclick for Publishers (Dfp)
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