Additi Gupta
Brand Manager @Reliance Industries Limited
Signup · Get unlimited contacts
WORK HISTORY
Brand Manager @Reliance Industries Limited
Navi Mumbai, IN
As a Brand Manager at Reliance Industries Limited - RelWOOD Business, I spearhead strategic marketing initiatives and brand excellence for our pioneering products and solutions. My role centers around driving market share and enhancing brand equity through innovative strategies.Key Responsibilities- Brand Strategy Development: Craft and implement comprehensive brand strategies that not only align with business objectives but also captivate our target audience- Product Positioning: Strategically position Relwood products to carve out a substantial market presence and secure a competitive edge- Market Analysis: Regularly analyze market trends and consumer insights to seize growth opportunities and refine marketing strategies- Marketing Campaigns: Lead cross-functional teams to design and execute impactful marketing campaigns that boost customer engagement and foster brand loyalty- Innovation and Product Development: Collaborate with R&D teams to develop groundbreaking products, keeping us at the forefront of industry advancements- Performance Tracking: Employ data-driven analytics to track and enhance campaign effectiveness, aiming for optimal ROI- Brand Communication: Oversee all brand communications across various channels to ensure consistency and a compelling brand narrative- Stakeholder Collaboration: Foster robust relationships with both internal and external stakeholders to ensure strategic alignment and fruitful partnerships.I am committed to nurturing and scaling brands, thriving on challenges that enhance market share and brand reputation. I welcome opportunities to connect and discuss branding strategies and potential collaborations.
EDUCATION
Goa Institute of Management (GIM)
PGDM, Marketing and operations
MICA | The School of Ideas
Postgraduate, Digital Marketing and Communication
D.A.V public school, panvel
H.S.C, PCM
Fr.C.R.I.T
Bachelor's degree, Electrical
ABOUT ADDITI GUPTA
Brand Marketing Professional with 8 years of experience across Building Materials, Retail, Alcobev, BFSI, and B2B Sales. Skilled at delivering measurable outcomes through AOP, brand strategy, campaign management, GTM execution, and digital marketing initiatives.Proven track record in scaling sales, repositioning brands, and building marketing–commercial systems that drive business growth. Open to opportunities in Brand Management and Digital Strategy where I can contribute to impactful growth.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.