Adrija Samanta
Brand Management || Driving GTM strategies for FMCG brands || Managing Product Lifecycle
- Role
- Marketing Lead at ofi
- Location
- Bengaluru, IN
- LinkedIn followers
- 500 followers
About Adrija Samanta
Experienced in Retail, FMCG and FMCD companies with proficient knowledge of Brand Marketing for a competitive & sustainable product life cycle management, new product development, responsible for P&L, GTM strategy, and consumer behaviour insights.
Experience
Marketing Lead
Oct 2023 — Present · Bengaluru, IN
Education
West Bengal University of Technology, Kolkata
Bachelor of Technology (B.Tech.), Food Technology
2008 — 2012
Xavier Institute of Social Service
M.B.A, Marketing
2014 — 2016
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