Adrienne Karalius Biswas
Senior Product Manager at DirecTV | MBA
- Role
- Senior Product Manager at DIRECTV
- Location
- Santa Clara, CA, US
- LinkedIn followers
- 500 followers
About Adrienne Karalius Biswas
I’m a Product Manager and Senior Business Analyst with 8 years of experience in sales forecasting and analysis, strategic business planning, digital and e-commerce analytics, product line development, GTM strategy, and client-relationship management. I have worked in both hardware (semiconductor/networking) and software industries where I have successfully developed data models that help drive the business. Previous projects have involved strategic analysis on digital subscription services, pricing and promotions, product life cycle planning, short and long range business planning and forecasting, and customer behavioral insights. Over the course of my career I have developed advanced capabilities in Excel and PowerPoint. Additionally, I have strong experience using SQL, Teradata, Tableau, OBIEE, SAP, Demantra, and Google Analytics. I am an enthusiastic and highly motivated individual that thrives on challenging work. I am able to juggle multiple projects and responsibilities with changing deadlines, requirements, and business stakeholders. My strong interpersonal skills allow me to build and cultivate relationships at all levels. I possess excellent communication and presentation skills. I work with a proactive and team-oriented mind-set.I have an MBA from Santa Clara University (GPA 3.81) that I earned while working full-time. My concentration in Data Science and Business Analytics deepened my quantitative and analytical skills. Please reach out or connect to learn more!
Experience
Senior Product Manager
Nov 2022 — Present
Develop the Product Roadmap and lead the Go To Market Strategy and IT system requirements for a hardware product launch through value case analysis, deployment and management. Work cross-functionally with hardware and software engineering teams to keep track of launch schedules, remove roadblocks, and ensure product success. Direct communication and strategy for new acquisition customers and existing installation base. Drive and deliver upon top-down corporate objectives• Analyze key performance indicators and iterate plans as necessary for continuous product improvement and alignment with business strategy. Incorporate forecasts, backlog, inventory, and build reports into sound forecast decision making.
Education
University of California, Santa Cruz
Bachelor of Arts (BA), Business Management Economics with an Emphasis in Accounting
2005 — 2009
Santa Clara University
Master of Business Administration (M.B.A.), Concentration: Data Science and Business Analytics
2013 — 2016
University of New Hampshire
Accounting and Finance
2007 — 2008
Skills
- Analysis
- Semiconductors
- Leadership
- Market Research
- Product Management
- Business Analysis
- Economic Research
- Strategy
- Go-to-Market Strategy
- Strategic Partnerships
- Customer Experience
- Demand Forecasting
- Program Management
- Analytics
- Management
- Cross-Functional Team Leadership
- Salesforce.com
- Forecasting
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.