Adrienne Fuhrmann
Global Marketing Research Consultant - open to work
- Role
- Global Marketing Research Manager - Contractor at Kimberly-Clark
- Location
- Appleton, WI, US
- LinkedIn followers
- 500 followers
About Adrienne Fuhrmann
Extensive experience in consumer research across global markets with moms, women and…
Experience
Global Marketing Research Manager - Contractor
Jul 2012 — Present
Provide ad hoc consumer research support for Marketing Research and Analytics managers on POISE, DEPEND and HUGGIES brands.Liase with contracted research community for ongoing, quick turn-around panel research needs.Conduct 3M VAS testing of images and shelf sets for early screening purposes.
Education
University of Wisconsin-Madison
Digital Marketing Certificate
Cardinal Stritch University
MBA
2004 — 2006
University of Wisconsin–Oshkosh
BA
1993 — 1995
UW Fox Valley
Associate of Arts & Science
1990 — 1992
Skills
- Market Analysis
- Quantitative Research
- Marketing Research
- Segmentation
- Global Marketing
- Consumer Products
- Product Innovation
- Market Research
- Consumer Behaviour
- Shopper Marketing
- Customer Insight
- Marketing
- Consumer Insight
- Analytics
- Brand Management
- Competitive Intelligence
- Brand Equity
- Competitive Analysis
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