Adrienne Okeeffe

Senior Vice President, Global Partnerships & Media @National Basketball Association (NBA)

New York, NY, US

EMAILS

a•••••••@nba.com

MOBILE NUMBERS

+16•••••••63

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WORK HISTORY

Jan 2025 — Present

Senior Vice President, Global Partnerships & Media @National Basketball Association (NBA)

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Lead the league’s consumer products licensing team (non-apparel), driving revenue through video game, trading card, memorabilia and hardgoods partnerships for the NBA, WNBA and NBA G League globally.

EDUCATION

N/A

Colgate University

Bachelor of Arts (BA)

N/A

Columbia Business School

Master of Business Administration - MBA

SKILLS

Business DevelopmentSponsorship ActivationCompetitive AnalysisSponsorship SalesSponsorship MarketingAccount ManagementSales StrategyMarket ResearchSponsorship Strategy

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ABOUT ADRIENNE OKEEFFE

Consumer Product Partnerships at NBA

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