Adrienne Liu
Product Marketing Leader | GTM, Positioning & Launches | Ex-Spotify
- Role
- Head of Marketing at Good Dog
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Adrienne Liu
I\'m a product marketer with an unconventional path: investment banking → Spotify → three startups where I built GTM strategy, product marketing, and the wider marketing org from the ground up.I\'m at my best when I\'m close to the product and customer — turning research into positioning, positioning into launches, and launches into things that actually deliver results. I\'ve done this across fintech, consumer marketplaces, and B2B2C SaaS. Lately, I\'ve been deep in the rabbit hole of Reddit <> AI search and what that means for how brands build their reputation online.
Experience
Head of Marketing
Apr 2025 — Present · New York, NY, US
Education
NYU Stern School of Business
Bachelor of Science (B.S.), Finance & Economics, Minor in Studio Art
Skills
- Capital Iq
- Metalsmithing
- Investment Banking
- Microsoft Powerpoint
- Painting
- Research
- Photoshop
- Mergers & Acquisitions
- Venture Capital
- Powerpoint
- Public Speaking
- Microsoft Word
- Financial Modeling
- Financial Analysis
- Start-Ups
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