Adrienne Lin
Brand Marketing Leader | Analytical Brand Management | Cross-Functional Team Builder | Commercial Marketing
- Role
- Brand Marketing Leader at Citi
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Adrienne Lin
I am an analytical brand marketer with experience across CPG and Wine & Spirits, having…
Experience
Brand Marketing Leader
Jan 2025 — Present · New York, NY, US
Strategic brand marketing professional exploring new opportunities to drive growth and activations across consumer brands. During this transition period, I\'ve been focused on:• Pursuing a comprehensive, 6-month program in digital marketing strategy through Northwestern Kellogg covering SEO, SEM, paid media, social media marketing, content marketing, and marketing analytics.• Earning certifications in Google Analytics, Google Ads Search, HubSpot (Content Marketing & Social Media Marketing), and Semrush SEO Toolkit.• Revisiting a personal interest in French through self-directed online lessons, building on previous years of study.
Education
University of Pennsylvania - The Wharton School
Master of Business Administration (MBA)
Kellogg Executive Education
Certificate in Digital Marketing
Stanford University
BA
INSEAD
Master of Business Administration (MBA)
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