Adrienna Etienne

WORK HISTORY

EDUCATION

ABOUT ADRIENNA ETIENNE

I have a burning passion for all things public relations and marketing and want to apply my talents in the world of arts, entertainment, and/or beauty! It all started in an undergraduate course I took at Florida International University, particularly Advanced Public Relations Writing for Multimedia Platforms. This class comprised of writing multiple articles for a fictitious client and the hypothetical patron that I chose to represent for the semester was a well-loved pop singer who started a philanthropic business, aiding young female students with the necessities to complete secondary school in her hometown. I experienced revelations through the coursework of presenting ideas and tailoring messages to the specific needs of my client and her consumers through drafting feature stories, crisis statements, pitch letters, and more. Exposing me to the reality of pursuing a career in the marketing, public relations, and digital media avenue! Diving head first into my dreams, since 2018, I\'ve aided in the representation of a vast spectrum of organizations such as Darden Restaurants, Groot Hospitality, South Beach Wine and Food Festival, the Sugar Factory, and so much more! Playing a vital role on their public relations teams, I\'ve successfully supported several fully integrated public relations and digital campaigns from ideation to completion - all while fine tuning my intellectual acuity, broadening my aesthetic sensibilities, and discovering my business acumen. And with each campaign, it was, and still is, my goal to be an advocate for consumers with diverse cultural backgrounds, demonstrate interest and appreciation of distinct ethnicities, and adapt to various markets around the world. I take pride in overseeing project immediate needs and a will for innovation through teamwork! Some additional strengths I leverage to advance day-to-day effectiveness include: • manage external and internal communications on behalf of clients • proactively prioritize and deliver projects in a timely manner • successfully conduct research to solve problems, explore issues, and predict trends • maintain an organized, professional yet friendly work environment • actively and reliably provide sustenance to all staff/ employees There is an army that stands behind every influential person, brand and company, and I aim to be a multifaceted soldier, ready to work, ready to win.