Adriane L B.

About Adriane L B.

Connecting with people through visual storytelling and exceptional service,Visual storytelling is all around us, from movies to commercials, journalism to augmented reality. In today\'s world, contemporary communication is visual communication, and I have honed my skills in this area throughout my career. With over 25 years of experience in various industries such as beauty, grooming, wellness, health club, and even pickleball, I have gained a unique perspective on marketing and visual storytelling.I have had the opportunity to work in different industries where marketing often goes unnoticed, but is crucial for success. In these industries, professionals are essentially walking businesses, and I have taught my staff in the beauty/grooming industries how to build portfolios, use social media for exposure, and implement strategies such as SEO and social media without relying on paid ads.I understand the importance of social content and how it can drive views, reach, and conversions organically. However, I also know when it is necessary to use paid ads to achieve our goals.I continue to learn and educate myself on trends, software. I am in the Google Developer program, Beta Tester for Adobe & Apple. Furthermore, taking classes within the HUBSPOT Academy. Now venturing into AEO/GEO strategy which will replace SEO.

Experience

1. Marketing Designer

   The Arena Club

   Jul 2024 — Present

Education

• Great Clips Con't Education

  Cosmetology

  1997 — 1997

• King's College

  Music, Music- Classical Voice

  1993 — 1994

• Hair: Mastered with Sam McKnight

  Session Work

  2015 — 2026

• Robert Paul Academy of Cosmetology Arts & Sciences

  Cosmetology

  1993 — 1994

• Ratner Co. Seminars

  Cosmetology

  1994 — 1998

• American Crew Advanced Education

  Mens Hair

  2011 — 2012

• Harford Community College

  AAS, Visual Communications

  2002 — 2004

• University of Phoenix

  Communications

  2007 — 2009

Skills

• Salons
• Photo Shoots
• Spa
• Customer Service
• Makeup Artistry
• Male Grooming
• Cosmetics
• Hair Color
• Beauty Industry
• Cosmetology
• Cuts
• Graphic Design
• Fashion
• Fashion Shows
• Hair Extensions
• Mens Grooming
• Weddings
• Advertising
• Waxing
• Hair Styling
• Microsoft Office
• Sales
• Marketing
• Color Theory
• Management
• Team Building
• Precision Haircutting
• Hair Care
• Makeovers
• Styling
• Beauty
• Hair Coloring
• Runway
• Hair Cutting
• Merchandising
• Social Networking
• Stylists
• Social Media Marketing
• Makeup Application
• Retail