Adriana Gnagnarelli

Digital Marketing, Customer Success, & Account Management

Role
Shop Owner at Etsy
Location
Buffalo, NY, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Adriana Gnagnarelli

My career has always lived at the intersection of marketing, relationships, and building things from scratch. Whether I\'m negotiating brand partnerships, creating content in front of a camera, or leading a rebrand across 17 locations — the nature of my work changes, but my drive remains constant. I’m creative, people-first, and genuinely invested in every project I undertake.I\'m an active Amazon Influencer and proud Gold-tier member of Amazon\'s Creator Stars program — a performance-based recognition earned through consistent sales, engagement, and content output. Gold status is awarded quarterly based on shipped revenue and link clicks, and puts me in the top tier of Amazon\'s creator community with priority access to major shopping events, increased brand opportunities, and enhanced commission rates. I create original shoppable video content across my curated storefront, produce on-camera and voiceover product reviews, and manage all content strategy, analytics, and optimization independently.I also founded TrendyThreadsbyAG, a multi-channel e-commerce brand built from the ground up across Etsy, Shopify, Amazon, and TikTok Shop — handling everything from SEO and product listings to content creation, customer service, and fulfillment across 4 selling channels simultaneously.Before that, I spent three years as Senior Marketing & Branding Manager at Rachel\'s Mediterranean Grill, leading digital strategy and brand operations across 17 Western New York locations. I led a full rebrand, launched a mobile app that generated 1,500+ five-star reviews in just six months, and ran omnichannel campaigns across social, email, and web — while managing events, vendor relationships, and multi-location operations at scale.Earlier in my career, I managed a full portfolio of nonprofit client accounts at GiveSmart, a cloud-based SaaS fundraising platform — owning onboarding, software adoption, retention, and renewal end-to-end.I hold a B.S. in Advertising from Syracuse University\'s Newhouse School and currently support client relations and operations at Premier Property Management Solutions in Williamsville, NY.Open to remote opportunities where creativity, relationship-building, and a strong work ethic are valued equally. Let\'s connect!

Experience

  1. Shop Owner

    Etsy

    Oct 2022 — Present · US

    Founded and scaled a multi-channel e-commerce boutique from launch to active revenue across Etsy, Shopify, Amazon, and TikTok Shop* Manage all digital marketing, product listings, SEO optimization, customer service, and order fulfillment independently across 4 selling channels* Produce and publish original video content for TikTok Shop, driving affiliate-led product discovery and organic sales conversion* Develop and execute platform-specific SEO and listing strategies to maximize search visibility and drive consistent traffic and sales* Maintain a 5-star seller reputation through responsive customer service, accurate product representation, and reliable fulfillment

Education

  • S.I. Newhouse School of Public Communications at Syracuse University

    Bachelors of Science, Advertising

  • Lancaster High School

    High School, High School/Secondary Diplomas and Certificates

    2010 — 2014

Skills

  • English
  • Event Planning
  • Customer Service
  • Writing
  • Blogging
  • Powerpoint
  • Microsoft Excel
  • Microsoft Office
  • Facebook
  • Microsoft Powerpoint
  • Social Media
  • Music
  • Dance
  • Microsoft Word
  • Teamwork
  • Management
  • Volunteer Management
  • Social Networking
  • Social Media Marketing
  • Leadership
  • Teaching
  • Time Management
  • Editing
  • Creative Writing
  • Public Speaking

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Adriana Gnagnarelli — Shop Owner at Etsy in Buffalo, NY, US | Unifers