Adriana Beorlegui

About Adriana Beorlegui

Senior Project & Program Manager with 18+ years of experience driving operational excellence, client retention, and program delivery in Healthcare & Insurance, Non-Profit, and Digital Media. Proven track record of managing complex, multi-million dollar portfolios, leading cross-functional teams, and implementing scalable processes.Google Certified Project Manager proficient in Salesforce, HubSpot, and PowerBI. Expert in bridging the gap between strategic vision and day-to-day execution to deliver measurable business outcomes.Specialties.Core Areas of Expertise- Strategic Program Management: Agile/Waterfall methodologies, Roadmap Planning, Risk Mitigation- Hispanic Market Strategy: Domestic & International engagement, Culturally competent communication- Digital Operations: Multi-platform content strategy, MarTech stack implementations- Leadership: Team building, Talent development, Cross-functional collaboration- Data-Driven Decision Making: Analytical thinking, KPI tracking, ROI analysis.

Experience

1. Member Experience Manager

   Entrepreneurs Forever

   Apr 2022 — Present · Pittsburgh, PA, US

   Portfolio Management: Managed the lifecycle and retention for a volume portfolio of 400+ member businesses, serving as the primary point of contact and ensuring program adoption- Retention Strategy: Analyzed engagement data via PowerBI and HubSpot to identify at-risk accounts, executing proactive strategies that maintained 90%+ retention during the program year- Process Improvement: Built and implemented scalable \"Success Playbooks\"(SOPs) for onboarding and engagement, reducing administrative time by 20% and standardizing the member journey- AI Ethics & Governance: Initiated research on AI concerns and ethical considerations, creating a comprehensive guidance document with recommendations for staff to ensure responsible usage and data protection- Program Execution: Led the planning and logistics for in-person networking events and collaborated on the execution of ~24 virtual webinars annually, managing communications to ensure high participation rates.

Education

• Universidad Nacional de Cuyo

  Bachelor in Humanities, Social Communications

  1987 — 1992

• School of Continuing Education and Professional Development

  English

  2011 — 2011

Skills

• Storytelling
• Spanish
• Web Video
• Web Content Management
• Strategic Planning
• Us Hispanic Market
• Online Marketing
• Content Development
• Broadcast Journalism
• Basecamp
• Online Traffic
• New Media
• Journalism
• Digital Journalism
• Digital Media
• Editing
• Video
• User Experience
• Content Strategy
• Social Media Marketing
• Publishing
• Web Content
• Television
• Radio
• Online Publishing
• Broadcast
• Omniture
• Digital Marketing
• Digital Strategy
• Health
• Editorial
• Content Management
• Project Management
• Online Metrics
• People Development
• Spanish-English
• Multimedia
• Entertainment
• Advertising
• Lifestyle