Adriana Morales

Founder, Managing Director @Renascentia Enterprises

Fort Lauderdale, FL, US
EMAILS
a••••••@renascentiaenterprises.com
MOBILE NUMBERS
+19•••••••81

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WORK HISTORY

Jan 2013 — Present

Founder, Managing Director @Renascentia Enterprises

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FL, US

Leads the Renascentia team and is an executive-level marketing professional with more than 25 years of experience in the payments, travel, Insurance and financial services industries. Provides strategic and consultative services in the payments and insurance industry with focus on: Creating and enhancing customer lifecycle management programs, rewards and loyalty programs. Successfully designed and implemented \"plug and play\" customer engagement solution driving growth, reducing attrition and growing profitability for our clientsDesigns and manages innovative social media marketing opportunities. Develops and manages marketing and brand Strategy. Develops new products and segments. Designs and implements customer acquisition programs.

EDUCATION

1996

Florida Atlantic University

MBA, International Marketing

SKILLS

Brand ManagementCross-Functional Team LeadershipMarketing StrategyProcess ImprovementMarketingDigital StrategyQuickbooksRelationship ManagementLoyalty MarketingDirect MarketingSmall BusinessSocial Media MarketingLeadershipBusiness DevelopmentFinancial ServicesCrmCustomer ExperienceCustomer RetentionPaymentsProduct ManagementPromotionsLoyalty ProgramsConsultingBusiness Relationship ManagementStrategyNew Business DevelopmentStrategic PartnershipsBusiness Process ImprovementSalesSegmentationInternational SalesRe-EngineeringCredit CardsNetworkingStrategic PlanningBankingNegotiationCustomer AcquisitionCardsAnalytics

ABOUT ADRIANA MORALES

Senior Marketing and Management Executive with more than 20 years experience in the…

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