Aditya Mishra
Consultant @ EY-Parthenon | MBA in Marketing and Analytics
- Role
- Consultant at EY-Parthenon
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Aditya Mishra
Advising C-suite, senior executives in both public and private sector with significant…
Experience
Consultant
Oct 2022 — Present · Delhi, IN
Working with Koita Foundation (KF) & Access Health International to create an ABDM adoption strategy for digitizing the Tier 2-3 city private hospitals and increasing the weekly amount of patient health records by 1.12 lacs by creating a healthcare ecosystem between System Integrators and EMR solution partners.• Market Analysis: Analyzed more than 13 hospital facilities and pharmacy units in Tier 2-3 cities (infrastructure, patients, providers). Identified gaps and opportunities for digital health considering internet/mobile use and hospital tech adoption.• Channel Partner Onboarding: Introduced 40+ system integrators from 4 cities with the ABDM compliant EMR partners, helping in generating the technology vendors, and other relevant stakeholders to create a robust channel partner network.• Incentive Model: Helped propose an incentive model with annual revenue potential 30 lakhs per 500 private hospital beds to encourage the System Integrators (SIs) to participate in the SIDH program.Worked with Bill and Melinda Gates Foundation (BMGF) to develop and implement an adoption strategy to increase healthcare stakeholder registrations by 26%, leveraging ATL and BTL advertisement campaigns. • Pharmacy Flow Optimization Project: Spearheaded the development of a robust pharmacy flow for government hospitals to streamline operations and reduce patient waiting time. Collaborated with CXOs and senior professionals from ‘Centre for Development of Advanced Computing’ and ‘National Health Authority’ to optimize IT capabilities and improve overall efficiency.• Process Improvement: Led a team of 6 to implement pharmacy automation in 10 UP government hospitals, streamlining the pharmacy flow and significantly reducing the patient waiting time by 35%• Campaign Management: Rolled-out a phase-wise marketing plan including platform-based advertisements, monthly conferences, distribution of physical collaterals resulting in a 38% increase in doctors\' registration within 2 months
Education
Rajiv Gandhi Prodyogiki Vishwavidyalaya
Bachelor of Technology - BTech, Computer Science
2013 — 2017
O.P. Jindal Global University (JGU)
Master of Business Administration - MBA, Marketing and Analytics
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