Aditya Thakur
Digital expert at WPP Open Door |Ex-IPG | Ex-iProspect
- Role
- Group Head - Planning at WPP Media
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Aditya Thakur
Experienced Executive with a demonstrated history of working in the marketing and advertising industry. Skilled in Advertising, and Digital Marketing. Strong business development professional with a BMM focused in Advertising from University of Mumbai.
Experience
Group Head - Planning
Feb 2025 — Present · Mumbai, IN
Digital media professional with 9+ years of experience in planning, strategy, and performance marketing, currently working on the Amazon Prime Video account at WPP – Open Door.Leading end-to-end media planning across marquee tentpole launches such as The Family Man S3 and The Traitors. Experienced in KPI framework development, audience building, cohort structuring, budget allocation, and full-funnel media plan creation.Strong expertise in DV360 and Meta platforms with hands-on execution, optimization, and performance tracking. Responsible for data management, detailed reporting, wrap decks, post-campaign analysis, and insight-driven recommendations to enhance reach, awareness, and efficiency across campaigns.
Education
IES
BMM
1999 — 2009
University of Mumbai
BMM, Advertising
2011 — 2014
Skills
- Digital Marketing
- Event Management
- Affiliate Marketing
- Brand Management
- Marketing Strategy
- Advertising
- Marketing
- Marketing Communications
- Teamwork
- Management
- Public Relations
- Integrated Marketing
- Social Media
- Social Media Marketing
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