Aditya Rathod
Concept Designer || Graphic Designer || Footwear designer
- Role
- Lead Designer (Men\'s) at Frido
- Location
- Pune, MH, IN
- LinkedIn followers
- 500 followers
Experience
Lead Designer (Men\'s)
Dec 2024 — Present · Pune, IN
Designed complete seasonal footwear collections across lifestyle, running, waterproof, comfort, sandals, Kolhapuri, and kids’ categories.Developed performance running shoes using engineered mesh and PET knitted uppers.Created outsole designs from concept to production, including tooling and tread development.Designed wide-toe and zero-drop footwear focused on ergonomic fit and comfort.Implemented sustainable design solutions using recycled and eco-friendly materials.Coordinated with vendors and factories for sampling, material development, and production readiness.Collaborated with marketing and merchandising teams to align designs with trends and seasonal direction.Conducted trend research and material exploration to support new product development.
Education
FDDI
Bachelor of Footwear Design and Production , Footwear designing
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