Aditya Goyal
Client Partner M&E @ WPP Media Mindshare | Ex-Welspun | Ex-Graas.AI | Amazon ADvisor | Ex-Lowe Lintas |
- Role
- Client Partner Digital at WPP Media
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Aditya Goyal
Aditya Goyal also know as AdGo is currently serving as Agency Investments & Trading CTG…
Experience
Client Partner Digital
Oct 2024 — Present · Mumbai, IN
Spearheading 360° Digital Marketing & Account Management charterfor JioStar (India’s largest media conglomerate) across paid, owned,and earned media channels driving subscription growth, userengagement, and viewership.•Media strategy curation for high-impact full-funnel digital campaignsaround live sports (IPL, ICC tournaments, PKL), JioHotstar Specials, Disney & Marvel movies and 20+ GEC channels, driving record-breaking audience reach & viewership.•Optimized multi-channel performance campaigns (Google, Meta,programmatic, affiliates etc.) & AI tools, reducing cost per acquisition(CPA) by 65% while scaling conversions.•Launched JioHotstar’s digital rebranding campaign, achieving a record-breaking audience reach on Meta ads in just 3 days along with 20+ publishers for impacts and innovations.•Managing and developing a team comprising 20+ digital marketers,key account managers, and associates and cultivating strong clientpartnerships and exceeding client expectations.
Education
Welingkar Institute of Management
PGDM, Marketing
2016 — 2018
Chitkara University
Bachelor Of Technology, Mechanical Engineering
2009 — 2013
Skills
- Engineering
- Autocad
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