Aditi Gupta
UI UX Designer | Digital Illustrator | Design Strategist
- Role
- Ux Designer at Ajio.Com
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Aditi Gupta
UI/UX and experience designer passionate about building products that work beautifully for real users. Work combines research, interaction design, and visual thinking to solve complex problems with simple, intuitive solutions. Experience includes projects with IISc Bangalore and IIT Kharagpur, where interfaces were redesigned, navigation improved, bounce rates reduced, and large systems made easier to use. Projects range from public transit platforms and AI-driven apps to brand identity and digital communication design. Strong foundation in user research, storytelling, and prototyping, with hands-on expertise in Figma, Adobe Suite, and experience design methods. Driven by the belief that thoughtful design can improve experiences, inspire action, and create meaningful impact.
Experience
Ux Designer
Dec 2025 — Present · Bengaluru, IN
Education
Maulana Azad National Institute of Technology
UG, B. planning
2020 — 2024
National Institute of Fashion Technology Delhi
Master of Design
2026
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