Aditi Patharia

Visual Designer

Role
Graphic Designer at Myntra
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Art, Culture and Creative ProfessionalsView LinkedIn profile

About Aditi Patharia

With a Bachelor\'s in Communication Design from the National Institute of Fashion Technology Mumbai and an Advanced Certification in UI/UX Design, my journey has led me to impactful roles, most recently with The Association of People with Disability (APD, India). There, my core competencies in graphic design and motion graphics came alive as I created engaging multimedia content for various platforms.At APD India, our team championed brand storytelling through professional photography, videography, and social media campaigns. My commitment to brand consistency and user engagement through visual design is unwavering. I am eager to contribute my skills in Visual design to a team that values innovative design and powerful storytelling.

Experience

  1. Graphic Designer

    Myntra

    Sep 2025 — Present · Bengaluru, IN

    CORE IMPACT & PRODUCT DEVELOPMENT- Spearheaded end-to-end product development for 50+ Polo and Crew Neck designs, delivering comprehensive Tech Packs and Linesheets for 100+ unique style variations (Regular, Oversized, and Flat-knit)- Maintained brand integrity for high-street labels FC and FCUK, translating core brand DNA into premium seasonal collections while ensuring strict adherence to visual language and market positioning- Bridged design-to-production gaps by optimizing initial concepts for manufacturing feasibility, ensuring complex graphics aligned perfectly with diverse fabric constructions.TECHNICAL R&D & QUALITY EXCELLENCE- Advanced brand aesthetics through R&D of specialized graphic techniques, including Silicon HD, Cording Embroidery, Marrowing, and Discharge Printing- Managed rigorous Quality Control workflows, overseeing the technical review of Lab Dips, Paper Artworks, and Design Strike-offs to ensure 100% color and print precision- Pioneered sustainable material sourcing for the AW26 collection, identifying opportunities in recycled fabrics and luxury fibers to align with global market shifts.STRATEGIC PLANNING & COLLABORATION- Accelerated time-to-market via the QTM (Quick to Market) process, collaborating closely with Sourcing and Production teams to streamline the supply chain- Optimized assortment planning by partnering with Category Managers to align creative output with price-point architecture and commercial targets- Executed competitive benchmarking against global luxury leaders (e.g, Massimo Dutti, Ted Baker) to inform the AW26 design strategy across Jackets, Sweats, and Shirts.

Education

  • National Institute Of Fashion Technology Mumbai

    Bachelor's of design , Communication Design

    2016 — 2020

  • International Institute of Information Technology Bangalore

    Advanced Certification in UI UX Design, UI/UX Design

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Aditi Patharia — Graphic Designer at Myntra in Bengaluru, KA, IN | Unifers