Adithyan Selvaraj
Marketing Manager | Fintech & Cross-Border Payments
- Role
- Marketing Manager at PayGlocal
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Adithyan Selvaraj
Curious about how I turn data into magic? Stick around.Masterful in designing and executing high-impact, multi-channel digital campaigns leveraging LinkedIn Ads, Google Ads, and precision-targeted email marketing.Highly skilled at optimizing performance marketing initiatives to maximize lead generation, customer activation, and retention with consistent success.Implemented in advanced marketing analytics, audience segmentation, and automation strategies that decisively drive ROI improvements and dramatically reduce acquisition costs.Proven collaborator with sales, product, and operations teams, aligning marketing strategies seamlessly with overarching business objectives to accelerate growth.Innovator in applying emerging technologies, including AI integration, to revolutionize marketing workflows and elevate campaign effectiveness.Versatile marketer with exceptional agility in adapting to fast-changing markets and shifting trends across fintech, travel, blockchain, and D2C spaces.
Experience
Marketing Manager
Jun 2025 — Present · Bengaluru, IN
Education
Pondicherry University
Master of Business Administration - MBA, Marketing
Jeppiaar institute of technology
Bachelor's degree, Electrical, Electronics and Communications Engineering
2017 — 2021
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