Adithya K M
Senior Demand Gen Marketer | Driving Pipeline Growth & Brand Visibility | Content & Digital Strategy Expert
- Role
- Product Marketing Lead at Giggso
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Adithya K M
Marketing Specialist | Branding • Creative Strategy • Storytelling Marketing…
Experience
Product Marketing Lead
Mar 2025 — Present · Chennai, IN
Driving the company’s product marketing strategy, with a focus on visibility, GTM planning, and demand generation.2. Leading positioning and messaging for AI SaaS products, including prep for AWS/Azure marketplace launch.3. Creating key assets like demo videos, how-to content, and sales decks to support adoption and enablement.4. Collaborating cross-functionally to align product roadmap, target ICPs, and build pricing and segmentation models.5. Set up campaign planning, feedback loops, and analytics workflows to track performance and iterate.
Education
Great Lakes Institute of Management
PGP-Strategic Digital Marketing
Guru Nanak College
Bachelor of Commerce, Business/Commerce, General
2017 — 2020
Indian School of Science & Management
Master of Business Administration - MBA, Marketing
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