Adina M.
Head of Marketing & Commercial - Uk Sauces @Kraft Heinz
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WORK HISTORY
Head of Marketing & Commercial - Uk Sauces @Kraft Heinz
P&L ownership of the nation’s most loved Sauces brands: Heinz, HP, Lea & Perrins, Bulls-Eye and Daddies Leading a team of 10 people, reporting into the CMO Scope includes strategy setting, innovation (from ideation to evaluation), integrated communications, revenue growth management, and annual business planning Innovation successes: eg Vegan Mayo, Mash Ups, doubling of Mayonnaise, Limited Time Offerings (eg Terry Chocolate Mayo, HM Sauce, Black Garlic…
ABOUT ADINA M.
Results driven leader with a proven track record combining commercial and marketing…
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