Adele Hampton
Communications & Marketing: Development & Strategy
- Role
- Senior Lead, Digital Content Strategy at Pivotal
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Adele Hampton
Adele Hampton is a digital marketer who is a firm believer in the fact that good storytelling and marketing comes from the heart. Their background and career is based in communications, brand management, digital marketing, multimedia production, storytelling and digital publishing. They are an experienced and confident self-starter with a strong work ethic and unique approaches to creating narratives.
Experience
Senior Lead, Digital Content Strategy
Jan 2023 — Present · Seattle, WA, US
Drives impact for the growth and management of Pivotal’s digital platforms - most notably websites and email - by developing a best-in-class website and email program. Engages target audiences through story driven content that showcases the unique and innovative approaches to Pivotal\'s work, as well as highlighting partners who are driving progress. Specific objectives include leveraging web and email platforms to reach and engage key audience segments and successful execution of campaigns in service of driving impact on priority issues for Pivotal. Direct oversight of vendors and contributors focused on design, development and site implementation, as well as content creation, content development, and CMS production. Ensures Pivotal\'s content strategy is harmonized across channels, increasing audience acquisition, driving engagement, and ensuring our messages are on brand and building trust.
Education
Oxford Brookes University
Master of Arts - MA, Marketing, Digital Publishing
2014 — 2015
University of Maryland
Bachelor of Arts (BA), Journalism
2007 — 2011
Skills
- Video Editing
- Blogging
- Motion Graphics
- Photoshop
- Editorial
- Team Management
- Creative Writing
- Web Content
- Html
- Content Strategy
- Videography
- Poetry
- Final Cut Pro
- Investigative Reporting
- Image Editing
- Final Cut Studio
- Video Production
- Digital Photography
- Proofreading
- Writing
- Studio Lighting
- Editing
- Web Analytics
- Social Media
- Storytelling
- Team Leadership
- Youth Mentoring
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