Adela Jaffe
Account Management @ Dreamdata
- Role
- Nov 2021 - Oct 2023 2 Yrs at Dayforce
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
Experience
Nov 2021 - Oct 2023 2 Yrs
Present
I launched the lifecycle marketing program for Dayforce\'s B2B2C earned wage access app, including automated emails, push notifications, and referrals. I led product marketing for feature launches like Rewards and Instant Transfer. During a banking partner migration, I designed an omni-channel marketing strategy that helped us exceed our target retention rate.
Education
Yale University
Bachelor of Arts (B.A.), Humanities
2009 — 2013
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