Adarsh Upadhya

Senior Manager - Bi & Data Analytics @Notified

Toronto, ON, CA

Built and scaled the Business Intelligence function, supporting a growing organization across both transactional and subscription revenue models.Led cross-functional analytics initiatives across Sales, Marketing, Operations, and Finance, enabling revenue visibility, forecasting, and operational decision-making.Drove data platform and reporting optimizations that reduced analytics and infrastructure costs by ~20% while improving reliability and scalability.Partnered with senior leaders to define analytics strategy, KPIs, and reporting standards, increasing executive adoption and trust in data.Managed and developed a high-performing BI and data engineering team, balancing delivery execution with long-term platform scalability.Acted as a trusted advisor to leadership on analytics priorities, data governance, and platform decisions, aligning analytics investments with business goals.