Maxime Adam

Digital Consultant @AIXIAL GROUP

Montpellier, FR

Business Analyst for Sanofi on the Connect2Trials Project.Responsible for analyzing and enhance all processes with solution related to the development and deployment of Sanofi clinical trial websites, aimed at patient recruitment- & Mapped clinical trial management processes to align with timelines, costs, and resource needs Defined and implemented digital strategies for patient recruitment, from marketing campaign to site enrollment Developed and industrialize study websites creation with templates (webdesign & integration), ensuring seamless user experiences, reduce cost and optimize timelines Developed traffic generation process on Sanofi social media to improve clinical trial patient recruitment at global level Created patient-facing materials tailored to study team recruitment goals Implement Call center service Legal, regulatory & data privacy knowledge link to clinical trials patient recruitment documents & 🧩 Conducted RACI analysis and process mapping for vendor-managed activities (content creation, recruitment, site connection/management) Clarified stakeholder roles for efficient execution Created a global guidance to standardize website creation processes, ensuring alignment with Sanofi’s branding guidelines Defined upstream (traffic generation) and downstream (patient & site follow-up) data processes using SIPOC analysis, with a focus on pre-screeners and data continuity & Proficient in Jira, Confluence, Miro & ServiceNow for collaborative planning, tracking, and visualization Expertise in Scrum and Kanban frameworks to manage sprints, prioritize backlogs