Adam Inferrera

About Adam Inferrera

With 17+ years of experience shaping games, apps and tech at Electronic Arts (EA, Crowdstar), Fetch Agency, SKOUT/Meet Group, GSN Games and Peoplefun. I bring a deep expertise in ad monetization, player engagement, live ops, product management and quality assurance. I’ve been a part of top‑grossing titles and scaling revenue through smart ad strategies. With a finger always on the pulse I know exactly where mobile monetization is headed next.

Experience

1. Senior Product Manager, Platform - Ad Monetization & Live Ops

   Peoplefun

   Jul 2023 — Present

   Centralized product manager supporting Ads Remote Configuration/Live Ops, platform compliance, ad monetization product management, ad tech and ad analytics.Developed Ads Package wrapper productBid Floor strategy for user level revenue optimizationsSupported game team development needs from central techAd tech health prioritizationMultiple Mediation ManagementManage central ad engineering and data analyticsAd health monitoring for identifying ad performance and creative issuesTesting ad network integrations and mediation optimizationsRemote config and experimentationDSP/SSP ManagementBusiness Development for identifying new growth opportunitiesUnlocking millions in revenue opportunities.

Education

• Ex'pression College for Digital Arts

  BS, Sound Arts

  2006 — 2009

Skills

• Video Games
• Jira
• Mobile Games
• Social Games
• Mobile Devices
• Mmo
• Casual Games
• Advertising
• User Experience
• Computer Games
• Os X
• Mmorpg
• Online Gaming
• Quality Assurance
• Team Building Facilitation
• Git
• Ruby
• Google Analytics
• Vertica
• Ios
• Android
• Project Management
• Sales Management
• Monetization
• Advertising Operations
• Html
• Testing
• Account Management
• Mac Os X
• Ssh
• Localization
• Test Planning
• Game Testing
• Management
• Sql
• Mobile Advertising
• Online Advertising