Adam Derbidge
Marketing Manager | Email Development and Execution
- Role
- Marketing Manager at Ally
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Adam Derbidge
Marketing Manager of Email Development & Execution at Ally, where I lead a talented team of developers to craft high-impact campaigns that connect with customers. I specialize in Salesforce Marketing Cloud—think Journey Builder, Email Studio, Automation Studio, and Einstein Send Time Optimization (which sounds like sci-fi, but sadly doesn’t involve time travel…yet).Outside of the digital hustle, I’m committed to building real-world connections. I serve on the Board of Directors for Big Brothers Big Sisters of Central Carolinas, helping shape mentorship programs that turn “someday” into “right now” for local youth. Whether orchestrating community impact or decoding HTML mysteries, I strive to lead with purpose, heart, and a good pun in my back pocket.
Experience
Marketing Manager
Jul 2025 — Present · Charlotte, NC, US
Lead a high-performing team of Email Developers in crafting and deploying sophisticated campaigns that drive engagement across all lines of business. Champion innovation and efficiency in email strategy through advanced use of Salesforce Marketing Cloud—including Journey Builder, Email Studio, Query Studio, Automation Studio, and Einstein Send Time Optimization—to deliver personalized and timely customer experiences at scale.Foster a culture of growth, collaboration, and mentorship, where team members are empowered to thrive and innovate. As a community-minded leader, bring the same spirit of service and impact to marketing operations, inspiring purpose-driven work that goes beyond the inbox.
Skills
- Talent Management
- Interviews
- Project Planning
- Proposal Writing
- Policy
- Time Management
- Government
- Sourcing
- Strategic Planning
- Employee Relations
- Internet Recruiting
- Analysis
- Employee Engagement
- Management
- Team Building
- Business Development
- Project Management
- Program Management
- Coaching
- Leadership
- Staffing Services
- Human Resources
- College Recruiting
- Resume Writing
- Professional Services
- Government Contracting
- Change Management
- Team Leadership
- Temporary Placement
- Administration
- Operations Management
- Performance Management
- Employee Training
- Software Documentation
- Benefits Negotiation
- Talent Acquisition
- Budgets
- Recruiting
- Networking
- Onboarding
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