Adam Jacobs
- Role
- Director of Growth Marketing at Theo
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Adam Jacobs
Growth marketing lead with 10+ years of experience driving measurable sales/revenue…
Experience
Director of Growth Marketing
Nov 2019 — Present · Portland, OR, US
Lead the development of data-driven go-to-market strategies and experimentation programs - spanning media, CRO/Onsite/UX, SEO, email and consumer segmentation - with a proven track record of driving sales/revenue growth for clients- Oversee the agency’s SMB client roster (~10 client accounts,$1.5M+ agency revenue), responsible for managing relationships with senior client stakeholders, building streamlined team processes and identifying opportunities to expand services- Built and refined the agency\'s \"testing as a service\" infrastructure and processes - helping to increase internal/external visibility into our core testing service pillar- Responsible for managing internal team members and building the agency’s growth marketing department - offering a more efficient staffing model to profitably scale our SMB client vertical.
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