Adam Clement

About Adam Clement

I have been in the creative field for over 25 years, first as a graphic designer (specializing in brand identity) before transitioning into the industry of apparel design (both graphic and cut and sew). These diverse professional experiences enable me to apply my craft to a multitude of creative outputs, such as lifestyle apparel, performance apparel, brand/logo identify, marketing, and graphic design. Much of my career, over 16 years, was spent at Under Armour where I helped the company grow their business from $280M to $5B, and managed teams of as little as 2 to as many as 37. I pride myself on being more than just a designer, as I am a creative leader that understands product and merchandising through my growing business acumen. I am a firm believer in the art of storytelling through design, in creating art and building product that is made with a purpose, and curating a team in which collaboration allows the brightest ideas to shine.

Experience

1. Chief Product & Design Officer

   Titan Battlegear

   Nov 2024 — Present · Miami-Fort Lauderdale, FL, US

   Titan BattleGear is revolutionizing hockey gear with advanced, life-saving protection and unmatched performance. We engineer athletic greatness through innovation, protection, & performance. We create premium gear, from cut-resistant base layers, to pioneering protective technologies that elevate player safety and performance. Together We Conquer.Roles and Responsibilities• Lead product, design, development, and innovation strategies.• Lead all Artwork & Design functions (Product and Brand)• Develop and communicate the overarching vision for the brand\'s product line and design aesthetics, ensuring alignment with company objectives, market trends, and consumer demands.• Lead and set the design philosophy across all brand aesthetics, ensuring consistency in look, feel, and brand identity across apparel lines and collateral materials.• Oversee material selection to ensure fabrics and finishes align with brand standards and product functionality.• Collaborate with marketing to ensure that product designs are communicated effectively and compellingly through brand storytelling, advertising campaigns, and product launches.• Manage prototyping and testing of new products.• Continue to focus on the target consumer through market research, direct feedback, and customer insights, ensuring the brand stays relevant and resonates with our consumer.

Education

• James Madison University

  Bachelor of Fine Arts, Graphic Design

  1995 — 1999