Adam Birkholz

Experienced IT Analyst, Architect, Project Manager, M.Sc.

Role
Solutions Architect at McFadyen Digital
Location
Eau Claire, WI, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Adam Birkholz

Focused on helping organizations solve complex challenges with new technology and maximizing existing technology investments across a wide variety of industries. A proven leader who has demonstrated an ability to bring technology and dynamic process changes to an organization to maximize user productivity and efficiency. A history of working with technology providers, speaking at conferences, and serving on multiple advisory boards to guide solution development that ultimately delivers more value to clients.

Experience

  1. Solutions Architect

    McFadyen Digital

    Oct 2021 — Present · Eau Claire, WI, US

    Led strategic delivery of multi-year digital commerce and marketplace initiatives for a Fortune 50 / Fortune 500 client, ensuring on-time execution and alignment to enterprise goals.• Established SAFe Agile project management tracking best practices (digital.ai Agility).• Implemented AI utilization strategies (Claude, Copilot, ChatGPT) for feature delivery, code review, and defect management.• Owned backlog refinement, sprint readiness, and daily engineering coordination to keep cross-functional teams unblocked and focused on highest-value work.• Provided concise executive-level status reporting on delivery health, risks, dependencies, and roadmap progress for senior stakeholders.• Coordinated a Center of Excellence (CoE) architecture group, defining standards, reviewing designs, and driving consistent solution delivery across projects.• Facilitated client discovery workshops to capture requirements, map business processes, and translate needs into scalable technical architectures.• Managed and mentored direct reports within the architecture practice, supporting career growth, performance, and technical excellence.• Contributed to sales proposals and client presentations, translating technical capability into clear business value and delivery approach.• Recognized with multiple internal company awards for delivery excellence, leadership, and client impact.• Earned Mirakl Marketplace Platform certifications: Certified Integrator and Certified Architect.

Education

  • University of Wisconsin Stout Graduate School

    Master of Science (M.Sc.), Management Technology

  • Tecnológico de Monterrey

    Spanish Language and Literature

  • University of Wisconsin-Eau Claire

    BBA, Management Information Systems and Spanish

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Adam Birkholz — Solutions Architect at McFadyen Digital in Eau Claire, WI, US | Unifers