Adam Betts

Head of Rewards @UIB (also known as Union Insurance Services)

Norwich, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Sep 2025 — Present

Head of Rewards @UIB (also known as Union Insurance Services)

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EDUCATION

1995 — 2002

Thorpe St Andrew High School

GCSE's and A levels

2002 — 2005

University of East Anglia

2:1, Politics and Media

SKILLS

Web AnalyticsLead Generation3rd Party RelationshipsAccount ManagementCampaign ManagementB2bRelationship ManagementFinancial ReportingMarketingEmail MarketingManagementAdvertisingNew Business DevelopmentExternal AgenciesStrategyE-CommerceBusiness DevelopmentDigital MarketingSEODisplay AdvertisingDigital StrategyOnline MarketingAffiliate MarketingOnline AdvertisingDigital MediaSalesAnalyticsBusiness Strategy

ABOUT ADAM BETTS

Currently Head of Rewards at Union Rewards providing fantastic offers and deals for our Union partners and their members.Previously as the Cashback Manager at OnBuy.com & Account Director at Quidco, I have managed my own team, relationships with the internal stakeholders, and the relationship and commercial growth across the Financial Services, Media, and Utilities sectors. With over 19 years of experience in digital partnerships and affiliates, I have a proven track record of delivering sales targets, optimizing online revenue, and creating profitable long-term relationships with clients and partners.I am passionate about driving revenue through partnerships, and I have overseen, grown, and increased the team size and scope for the last 8 years at Quidco, OnBuy Cashback Extras and now Union Rewards. I have a strong analytical and sales planning capability, and I excel at building and maintaining relationships. I am highly adaptable, and I have excellent skills and knowledge of digital sales, marketing, and communications. My goal is to leverage my expertise and network to generate value and growth for Union Rewards and its partners.

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Adam Betts — Head of Rewards at UIB (also known as Union Insurance Services) in Norwich, GB | Unifers