Aby Varma
Enabling Marketing Teams to Unlock AI for Impact | Forbes Communications Council | Speaker and Podcaster | Marketing AI Pulse Community | CMO Partner for AI Transformation
- Role
- Head of Marketing at Tedxatlanta Ideas Into Action
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Aby Varma
Driving business growth by transforming marketing through integrated AI, digital, content, and brand strategies. Championing brand positioning and demand activation by aligning marketing, sales, and product teams. Building high-performing, inclusive teams that foster a culture of excellence. Recognized for strategic vision, high energy, and dependability.Committed to advancing AI in marketing, as showcased through the \'Marketing AI SparkCast\' podcast, and as the founder of both the Marketing AI Pulse and Future Crafters communities and events.Proud member of the Forbes Communication Council.
Experience
Head of Marketing
May 2024 — Present
TEDxAtlanta is a beacon of innovation and inspiration, an initiative of Ideas into Action, a Georgia-based nonprofit that believes in the transformative power of ideas to build stronger communities. As part of the global TEDx program, these events combine TED Talks and live speakers to spark deep discussions and meaningful connections, all organized by dedicated local volunteers.Launched as TEDxPeachtree in 2009, it rebranded as TEDxAtlanta in 2018 and remains Georgia\'s largest and longest-running TEDx event.
Skills
- Customer Relationship Management (Crm)
- SEO
- Strategy
- Sem
- Team Management
- Product Strategy
- Enterprise Software
- Marketing Management
- Email Marketing
- Social Media
- Marketing
- Project Management
- Program Management
- New Business Development
- Product Marketing
- Market Research
- Online Marketing
- Marketing Communications
- Google Analytics
- Direct Marketing
- Go-to-Market Strategy
- Web Strategy
- Campaign Management
- Digital Marketing
- Marketing Automation
- Strategic Planning
- Digital Strategy
- Content Management
- Mobile Marketing
- Lead Generation
- Vendor Management
- Customer Acquisition
- Leadership
- Product Management
- Strategic Partnerships
- Salesforce.com
- Social Media Marketing
- Cross-Functional Team Leadership
- User Experience
- Web Analytics
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